Find Your happy
The Italian Boy
Creating beautiful hair
Creating beautiful hair
Located in Worcester’s historic Sidbury, The Italian Boy prides itself on creating beautiful hair and an exclusive, relaxing and individual experience.
The salon’s name is taken from the ‘Italian Boy Haircut’ of the 1950’s, which was regarded at the time as being influential and versatile and synonymous with some of the most stylish women of that era including Audrey Hepburn, Gina Lollobrigida and Elizabeth Taylor.
The cut was current, elegant, fashionable and beautiful and serves as the ethos upon which The Italian Boy hair salon was created.
We understand the importance of your hair and that is why we focus on providing you with an individual and tailored experience:

Our personal consultations take on board the look and feel you’re aiming for and how we can work with you to achieve the result you want.

Our in-salon service offers the skills and expertise of a range of stylists in a relaxing and friendly environment.

Our after-care support will assist you in maintaining that beautiful look from the moment you leave the salon until the time you’re ready for your next visit.



As I walk out of the salon I feel that I have been pampered, satisfied and good
I have been a client of The Italian Boy since it opened, and so has my husband. The clientele reflects all ages and genders. The team, led by Nicky, are very professional and this includes the trainees and receptionist, Claire. I feel that it is Nicky’s high level of skill that has been cascaded down to her team. They work to a very high standard yet manage to maintain a friendly, relaxed atmosphere. The stylists will listen and advise in a way that is never hurried or intimidating. In my experience, this conversation has always produced the right result for me.
Pat
Our Services
We offer a wide range of services, all of which are tailored to create that perfect look:

Cutting & Styling
No matter your hair type, our skilled team will work with you to achieve that perfect look.
Cut & Blow Dry – Short | £66-£72
Cut & Blow Dry – Long | £69-£75
Blow Dry – Short | £43-£45
Blow Dry – Long | £45-£48
Men’s Cut & Blow Dry | £44-£47

Colour
Choose from a range of permanent & non-permanent L’Oréal options to add lightening, brightening, vibrancy and texture to your hair.
Regrowth Tint | £61-£66
Full Head Colour – Short | £71-£76
Full Head Colour – Long | £81-£86
Semi-Permanent Colour | £73-£77
Highlights – Hairline & Parting | £67-£73
Highlights – Half Head | £92
Highlights – Full Head | £104
Roots & Highlights – Hairline & Parting | £104
Roots & Highlights – Full Head | £120
Balayage (Consultation Required) | From £125
Toner | £17

Treatments
Boost the health and appearance of your hair and scalp with our specifically selected treatments.
Metal Detox Pre-Treatment | £15
Leaves hair up to 2x shinier with up to 99% less hair breakage.
L’Oréal Série Expert Advanced Anti-Discomfort Treatment | £15
Cleanses and comforts your scalp whilst nourishing your hair strands.
Vitamino Colour Acidic Shine | £10
A ‘topcoat of shine’ making hair instantly softer, smoother and 6x more shinier.

It’s the best cut I can remember
Just wanted to say huge thanks to Rachel for doing a great job of my hair this morning. Her attention to detail is amazing and made so much effort to get it right and how I wanted it. I don’t deal too well in hairdressers usually with the noise and lots going on but Rachel made sure I was comfortable, made me a drink and was nice to chat to. Really pleased with everything, thanks so much.
Matt
Meet the team

Nicola
Nicola is Salon Director and proud owner of The Italian Boy. Having started hairdressing at the age of 16, she has developed a breadth of experience and undivided attention to detail in colour, cutting and styling. Combining this with a commitment toward customer satisfaction and optimum service enables Nicola and the rest of her team to deliver a personalised approach for anyone visiting the salon.
“My clients are the most important part of what I do. Sharing their experience and ensuring they leave the salon with beautiful hair is a huge privilege and to do this in the environment that we’ve created at The Italian Boy is incredibly rewarding”.

Claire
You couldn’t find a more perfectly suited Front of House than Claire – for those that have met her, you’ll know she fully embraces life, embodying happiness and a smile to go with her enthusiasm. If visiting for the first time, Claire’s role is to understand and meet your individual needs, ensuring you experience of the salon is relaxed, friendly and fun, helping to leave a great and lasting impression.
“I’m really excited to welcome you to The Italian Boy and am here to cater for any enquiries you may have either before, during or after your visit”.

Rachel
Rachel has been working as a stylist for more than 9 years and exudes creativity through intricate colouring and creating new styles. She is both warm and affectionate and her passion for hairdressing is matched by her love for making people smile and feel great. Outside of work, Rachel has an active lifestyle and loves spending time with friends and family, enticing them with a further skill in baking.
“Listening closely to the needs of my clients plays a vital role in the service that I provide. This helps me develop strong connections, making them feel confident and complete”.
Join the team
Get in touch if you would like to join our salon team.
Our Products
We offer a variety of products at The Italian Boy that are carefully selected to cater for the needs of our clients with the intent of providing light, hold, moisture and shine to your hair.
L’Oréal Professionnel Série Expert
Regarded as the gold standard in hair products, L’Oréal Professionnel Série Expert incorporates a versatilie and expansive range of shampoos, hair masks and conditioners for all hair types.
L’Oréal Professionnel Tecni Art
This highly versatile range is perfect for creating the latest styling looks.
Kérastase
Founded in 1964, Kérastase is one of the world’s leading luxury professional brands, incorporating a range of high performing products from cleansing shampoos and conditioners to soothing serums and hair oils.
Davines
Davines was founded in Italy in 1983 and is dedicated to creating sustainable, high quality hair care products with a focus and attention toward individuality and diversity.
Get in touch
Find us
73 Sidbury, Worcester, WR1 2HU
Call us
01905 863640
Email us
enquiries@theitalianboy.com